Digital Marketing Training & Workshop Course

Digital Marketing Training & Workshop Course

After this Digital marketing training & workshop course, you can earn money with Affiliate Marketing In the Digital world’s and you can earn as a freelancer.

Course duration 2 months, course price 16999  BDT (200$)

No. of Classes/ Sessions : 8 class + 8 workshop

Total Hours: 48

After course we will provide you premium plugin and tools which cost over 300$

After the course, you can earn with us (Job opportunities available), and after course we will provide a professional certificate.

Day-1

Digital Marketing Fundamentals

This course offers proven Digital Marketing Training & Workshop, tools, tips and tactics to help business owners and freelancers sell more of their products or services to more people, for more money, more often. Take this course to learn to confidently select the right digital marketing channels and tactics; ask the right questions of your team/agencies and to properly measure and optimize your campaigns for top performance.

Course Syllabus

CHAPTER 1

Chapter 1: Introduction

  • 1. Welcome (1:23)
  • Course Downloads
  • 2. Business Analysis Intro (1:03) Free
  • 3. Determine How to Measure Success (3:13)
  • 4. Know Your Business (8:04)
  • 5. Set Your Objective (3:09)
  • Quiz: Chapter 1: Introduction

CHAPTER 2

Chapter 2: Eliminating Bias

  • 6. Know thy Consumer Intro (0:51)
  • 7. Eliminating Bias (0:36)
  • 8. Think with Google Walk Thru (6:59)
  • 9. Facebook Insights Walk Thru (4:24)
  • 10. Review and Testimonial Walk Thru (1:53)
  • 11. Create a Customer Profile (4:29)
  • 12. Picking A High-Value Target (2:31)
  • 13. Articulate Your Value Proposition (2:26)
  • Quiz: Chapter 2: Eliminating Bias

CHAPTER 3

Chapter 3: Selecting the Right Tactic and Channel

  • 14. Selecting the Right Tactic (4:01)
  • 15. Search Intro (4:08)
  • 16. Identifying High-Value Keywords (4:58)
  • 17. SEM (6:46)
  • 18. Organic Search
  • 19. Social Media Marketing (7:23)
  • 20. Influencer Marketing (5:45)
  • 21. E-Mail (6:34)
  • 22. Align Tactics with Your Objective (0:37)
  • Quiz: Chapter 3: Selecting the Right Tactic and Channel

CHAPTER 4

Chapter 4: Measure results

  • 23. Evaluate KPIs (1:48)
  • 24. Where Can I Find the Results (7:07)
  • 25. Conversion Optimization (4:50)
  • 26. Additional Tips (1:39)
  • Quiz Chapter 4: Measure results

CHAPTER 5

Chapter 5: Test and Learn Mindset

  • 27. Test Learn Mindset (2:47)
  • 28. A-B Testing (4:39)
  • Quiz: Chapter 5: Test and Learn Mindset

CHAPTER 6

Chapter 6: Conclusion

  • 29. Congratulations (1:31)
  • Final Quiz

Day-2

Digital Marketing VS Affiliate Marketing(Conversation class)

Blog Content Strategy

This Digital marketing training & workshop provides you with practical advice and a framework for building and implementing a content strategy for your clients’ blog that delivers results. This course is ideal for those who possess some knowledge in digital marketing or blogging. There is significant work in building a blog content strategy and it requires a variety of digital marketing skills ranging from keyword research and content creation to content analytics and optimization. By the end of the course, you’ll have the skills needed to monetize and scale your content strategy.

Course Syllabus

CHAPTER 1

Introduction to the Course

  • 1. Welcome and What This Course Covers (3:59)
  • Course Downloads
  • Quiz – Introduction to the Course

CHAPTER 2

Understanding Your Client and Their Goals

  • 2. Understanding Your Client and Their Objectives (2:50) Free
  • 3. Building Your Client’s Target Personas (4:09)
  • 4. Analyze Your Client’s Blog (2:01)
  • 5. Research Your Client’s Competitors (2:24)
  • Quiz – Understanding Your Client and Their Goals

CHAPTER 3

Keyword Research

  • 6. Introduction to Keyword Research (3:04)
  • 7. Step 1 – Topic Research (3:27)
  • 8. Step 2 – Focused Keyword Research (6:03)
  • 9. Step 3 – Organizing & Prioritizing Keywords (9:24)
  • 10. Bonus – Using Paid Tools (5:59)
  • Quiz – Keyword Research

CHAPTER 4

Influencer Research

  • 11. Introduction – Who are Influencers and Why are They Beneficial (3:46)
  • 12. Finding Influencers Using Free Tools (5:57)
  • 13. Finding Influencers Using Paid Tools (5:04)
  • Quiz – Influencer Research

CHAPTER 5

Building a Content Execution Plan

  • 14. Overview of Content Execution Plan (1:35)
  • 15. Setup Your Content Creation Process & Workflow (6:28)
  • 16. Define Your Team and Roles (1:57)
  • 17. Define Your Blog Post Guidelines (5:45)
  • 18. Select the Right Content Types for Your Articles (2:02)
  • 19. Build Your Content Calendar (2:35)
  • Quiz – Building a Content Execution Plan

CHAPTER 6

Set Up Tracking

  • 20. Introduction to Goal Tracking (2:48)
  • 21. Setting Up Goals in Google Analytics (1:59)
  • 22. Defining Funnels and Setting Up Ecommerce Tracking (4:35)
  • Quiz – Set Up Tracking

CHAPTER 7

SEO Optimization

  • 23. Introduction to Optimizing Content (1:23)
  • 24. On-page Optimization of a Blog Post (6:36)
  • 25. Building Links (3:23)
  • 26. Using Email Outreach to Build Links (4:42)
  • Quiz – SEO Optimization

CHAPTER 8

Content Promotion

  • 27. Why is Content Promotion Important? (1:42)
  • 28. Evaluate Your Client’s Current Content Promotion (2:41)
  • 29. Consider Content Pre-Promotion (1:51)
  • 30. Promoting Content via Social Media – PART 1 (5:08)
  • 31. Promoting Content via Social Media – PART 2 (2:46)
  • 32. Using Paid Promotion on Social Media (2:32)
  • Quiz – Content Promotion

CHAPTER 9

Analyze & Optimize

  • 33. Monitor the Results of Your Strategy (6:38)
  • 34. Optimize the Strategy to Improve Results (6:57)
  • Quiz – Analyze & Optimize

CHAPTER 10

Summary

  • 35. Summary (3:34)

CHAPTER 11

Final Quiz

  • Final Quiz

Day-4

How does the search engine work? And Keyword Research…(Conversation class)

Day-5

Viral Marketing: 7 Secrets To Promote Any Product

Course Syllabus

CHAPTER 1

Lessons

  • Introduction
  • 1. Secret 1: Sell The Problem, Not The Solution (14:37) Free
  • Quiz – Secret 1: Sell The Problem, Not The Solution
  • 2. Secret 2: Think Like a Magazine, Not a Salesman (4:30)
  • Quiz – Secret 2: Think Like a Magazine, Not a Salesman
  • 3. Secret 3: Content Is King, but Consistency Is Queen (3:56)
  • Quiz – Secret 3: Content Is King, but Consistency Is Queen
  • 4. Secret 4: Punch Above Your Weight Class (11:00)
  • 5. Secret 5: Ethically Steal Your Competitors’ Customers (8:12)
  • 6. Secret 6: Build an Audience By Borrowing (10:25)
  • Quiz – Secret 6: Build an Audience By Borrowing
  • 7. Secret 7: Be a Shadow, Not a Ghost (5:19)
  • 8. Bonus: Tips to Be a 5 Stars Freelancer (16:07)
  • 9. Closing Thoughts (3:15)
  • Quiz – Secret 7: Be a Shadow, Not a Ghost

CHAPTER 2

Final Quiz

  • Final Quiz

Day-6

The Importance of Business Listing and Local Guide’s…(Conversation class)

Day-7

Online Freelancing Essentials: Be A Successful Fiverr Seller (Free Course) 

Do you want to know how to grow your career as an online freelancer—and offer outstanding experiences for every customer you work with? Then this digital marketing training & workshop will definitely help you.

It’s no secret that online freelancing is empowering millions to grow their own careers, take control of their schedules, and live better lives—with Fiverr leading the way for so many prolific, talented freelancers.

That’s why this course should be your number one choice when growing your business on Fiverr. From how Fiverr works, to creating your Gigs the right way with killer Descriptions, Gig Images, through converting potential customers, and successfully manage and deliver projects, and more—you can live the lifestyle of a successful freelancer by turning the super tactics we’ll teach you into your own success.

This course is based on the experience of top Fiverr Sellers as well as a deep understanding of the marketplace and all of the tools that are available for you on the platform.

Are you ready to be a better freelancer?

Course Syllabus

CHAPTER 1

Welcome

  • 1. Welcome (0:34)
  • Link to Important Articles

CHAPTER 2

Fiverr Overview

  • 2. What is Fiverr? (2:17)
  • 3. Earning Income with Fiverr (1:15)
  • Quiz: Fiverr Overview

CHAPTER 3

Creating Your Fiverr Gigs

  • 4. The Service You Will Provide (1:34)
  • 5. Create Your Seller Profile (1:10)
  • 6. What is a Gig? (2:07)
  • 7. Writing a Winning Gig Description (4:02)
  • 8. Picking the Right Gig Image and Video (1:54)
  • 9. Pricing, Packages and Extras (2:34)
  • 10. Order Requirements and Revisions (2:33)
  • 11. Fiverr Platform Integrity (2:00)
  • Quiz: Creating Your Fiverr Gigs

CHAPTER 4

Converting Customers & Managing Orders

  • 12. Chapter Introduction (0:30)
  • 13. Communicate – Be Responsive (2:18)
  • 14. Utilize Quick Responses (1:51)
  • 15. Send Custom Offers (1:53)
  • 16. Managing Orders – Start to Finish (4:03)
  • Quiz: Converting Customers & Managing Orders

CHAPTER 5

Growing Your Business on Fiverr

  • 17. Chapter Introduction (0:51)
  • 18. The Fiverr Dashboard & Analytics (1:00)
  • 19. Promote Yourself with ‘Fiverr Anywhere’, Social Media and Quora (1:20)
  • 20. Fiverr’s Leveling System (0:53)
  • 21. Invest in Your Skills with ‘Learn from Fiverr’ (1:29)
  • Quiz: Growing Your Business on Fiverr

CHAPTER 6

The Lifestyle of a Successful Freelancer

  • 22. Creating the environment you need to succeed (3:43)
  • Quiz: The Lifestyle of a Successful Freelancer

CHAPTER 7

Course Summary and Conclusion

  • 23. Course Summary and Conclusion (2:05)

CHAPTER 8

Final Quiz

  • Final Quiz

Day-8

The Importance of Premium Tools, Plugins and Theme

We provide all of our tools for free of cost which values more than 300$. Because this course is not only to learn but also earn(Conversation class)

<<Digital Marketing Training & Workshop Outline>>

WORKSHOP (DAY 01 & 02) DIGITAL & MARKETING  

How to create SEO optimized article with an internal and do-follow link (on Page SEO)

  • Keyword Research
  • Meta tags Optimization
  • Internal Linking
  • Content Optimization
  • Image Optimization
  • Use H1 and H2 Tags.
  • SE0 Friendly URLs
  • Sitemap.xml
  • Robots.txt
  • Google Webmaster Submission
  • Bing and Yahoo Webmaster Submission
  • Google Analytics
  • Website Audit
  • On-Page Optimization
  • and many more

How to create Off-Page Optimisation :

  • SEO Backlinks
  • Bookmarking
  • Business Listing
  • Directory Submission
  • Classifieds
  • Profile Links

WORKSHOP (DAY  03)  FACEBOOK AND GOOGLE ADS 

  • Orientation to Facebook Advertising
  • Facebook Advertising vs Google Adwords
  • Optimizing for Success: Importance of CTR and Targeting
  • Advanced Targeting (through Email, Phone & UID) & Retargeting
  • Measuring Success
  • Exercises: Media Planning & Targeting 

WORKSHOP (DAY 4) PREMIUM TOOLS RESEARCH AND USE:

  • Google Trends
  • Google Keyword Planner
  • Ahrefs
  • SimilarWeb
  • Buzzsumo
  • Google Adwords
  • Google Analytics
  • Facebook Analytics
  • Canva
  • Unsplash
  • Buffer
  • MOZ
  • And more

WORKSHOP (DAY 05) BUSINESS LISTING AND LOCAL GUIDE’S

  • Google My Business
  • Google Local Guide
  • Facebook Business
  • Facebook Local Guide
  • Business Listing on Google, Bing, Foursquare etc
  • Reviews and strength

WORKSHOP (DAY 06 & 07) BLOG CONTENT CREATION AND RANKING

  • Create an SEO optimized Article with the internal link and do-follow link
  • Guest posting and comments
  • Content marketing and lead generation

WORKSHOP (DAY 08) WORK WITH US AS AN AFFILIATE PARTNER

  • We teach you to not only learn but also earn.
  • So everyday practice your work as your profession.
  • We are always here to support your career.

For Details Contact Us

Happy Arcade Shopping Mall, 2nd FLR, Suite 34, Holding 3, Road 3, Dhanmondi, Dhaka 1205

Email: support@zooinfotech.com Hangout: zooinfotech@gmail.com

Call us: +8801978569299

Share this post

Leave a Reply

Your email address will not be published. Required fields are marked *


Select Currency
USD United States (US) dollar
× Whatsapp Chat