Training and Workshop

Search engine optimization (SEO) Course and Service

What is SEO and how is it works?

Search Engine Optimization (SEO) – It’s the practice of optimizing websites to create them reach a high position in Google’s – or other search engines’ – search results. SEO focuses on rankings within the organic (non-paid) search results. In this post, I will discuss our Search engine optimization (SEO) Course and  Services.


Module 1: Basic Discussion

In this part, we will discuss about Basic SEO like,

  1. What is SEO and Why SEO?
  2. Types Of SEO.
  3. Search Engine Result Page
  4. Google VS other Search Engine
  5. Top Ranking Factor
  6. Common Words in SEO
  7. The complete SEO guide (most important part)

Module 2: Keyword Research

Keywords are concepts and topics that outline what your content is regarding. In terms of SEO, they are the words and phrases that searchers enter into search engines, additionally known as “search queries.” If you boil everything on your page — all the pictures, video, copy, etc. — right down to a simple words and phrases, those are your primary keywords.

As an internet site owner and content creator, you wish the keywords on your page to be relevant to what people are looking for so that they have a higher chance of finding your content among the results. this section we will discuss-

  1. Keyword Research outline
  2. Important of keyword
  3. How to find a niche topic
  4. Types of keyword
  5. Long tail keyword Idea
  6. Informative Keyword Idea
  7. Practical keyword research free and paid method
  8. Keyword research Magic

Module 3: Content Writing

content wrighting, article wright

The content on your website should be organized during a logical approach. this can be not only sensible for SEO, it additionally helps visitors on your website realize different connected content simply. in this section, we will discuss about-

  1. What is SEO optimized content
  2. Content Writing tips
  3. Free vs paid writing a guideline
  4. Domain hosting registration guideline

Module 4: On page Search Engine Optimization


Onsite or On page SEO is that the method of creating your website search engine friendly. In easy words, this means adjusting certain parts on your website in order that search engines are able to crawl and understand the content and structure of your website. our on page SEO course-

  1. On page SEO outline
  2. WordPress installation
  3. Yoast SEO plugin Installation
  4. Meta Tag
  5. Meta Description
  6. SEO Title
  7. Permalink and another basic setup
  8. Article/content optimization
  9. Google Webmaster Tools
  10. Google Search Console
  11. Link disavow
  12. Robots.txt File creation and practical guideline
  13. 301 and 302 redirection
  14. Canonical URL – an Advance topic
  15. Google analytic setup and practical using guideline

Module 5: Off page SEO

off page seo, zoo IT

“Off-page SEO” (also known as “off-site SEO”) refers to actions taken outside of your own website to impact your rankings inside search engine results pages (SERPs).

Optimizing for off-site ranking factors involves rising search engine and user perception of a site’s popularity, relevance, trustiness, and authority. this is often accomplished by different reputable places on the web (pages, sites, people, etc.) linking to or promoting your web site, and effectively “vouching” for the standard of your content.

Why does off page SEO matter?

While search algorithms and ranking factors square measure constantly dynamical, the final accord at intervals the SEO community is that the relevancy, trustfulness, and authority that effective off-site SEO affords a web site still play a serious role during a page’s ability to rank.

While we do not know the total algorithm Google uses to rank content, information from our search engine Ranking Factors study show that off-site SEO- related issues probably carry over 50% of the ranking factor weight. so we will discuss all the things about Off page SEO in our course like,


  1. What is Quality link building for Google?
  2. Off page optimization Outline
  3. Competitor Analysis
  4. Natural flow of links
  5. Do follow vs no follow links
  6. 3 types of links and quality of links
  7. What is social bookmarking, why social bookmarking and practical bookmarking submission
  8. Automatic Backlinks checker
  9. Spamming
  10. Forum posting- why, what and practical submission
  11. How to find forum posting sites
  12. IP, Proxy, VPN server
  13. Free VPN solution
  14. What is Web 2.0 why Web 2.0 and how important web 2.0 backlinks
  15. Wrong idea about web 2.0 link building
  16. Web 2.0 practical link building
  17. Web 2.0 article idea
  18. Blog Comments
  19. Wiki Links
  20. .Edu & Gov Backlinks
  21. Pdf Submission
  22. Article Directories
  23. Google advanced search technic
  24. High strength Link Building
  25. Guest posting Trick
  26. How to find Blogger/webmasters email address
  27. Sponsored link building
  28. Infographics link building
  29. Broken link building strategy
  30. Privet blog network discussion

Module 6: Local SEO

Local SEO is an efficient way to market your business online. It helps businesses promote their product and services to local customers at the precise time they’re searching for them. local SEO uses a spread of ways — obtaining your website ranked on search engines like Google, business directories like Yelp, Superpages, Foursquare, Yellowbook, Google My Business listing, Bing Places for Business page, localized content on your website, online reviews and different ways. in our Local SEO section, we will discuss about-

  1. Directory Submission
  2. Local Business Listing
  3. Google My Business Listing
  4. Google Map Listing


Search Engine optimization is a strategy to make our web site rank higher on search engines in organic results. Zoo IT SEO course is developed to enable you to masters the SEO ideas and implement in live projects. Our course is 100% practical oriented and every one topic are going to be discussed on live comes. we are giving a Special discount for students. For more information, Please feel free contact with us. we are always available here to assist you. our other courses available here.